Editorial Policy

BettingOffice is an independent US sports-betting publication. Our editorial standards are the promises we make to readers about how content is researched, written, attributed, and updated. This policy covers every article, pick, review, and guide published on bettingoffice.us.

1. Editorial mission & independence

BettingOffice exists to give everyday US bettors the same quality of analysis that sharp bettors have always had access to. That commits us to a specific approach:

• Pre-game analysis, not results chasing. Every pick is published with a date and time stamp before the game begins. We do not retroactively rewrite losing picks to look favourable.
• Real account testing for reviews. Every sportsbook rating on this site reflects a real account opened by a real editor — not a press kit or a copy-paste from another review site.
• Editorial and commercial teams are separated. The analysts producing picks and reviews do not negotiate affiliate terms. The commercial team does not influence editorial ranking.

A sportsbook does not earn a higher rating by paying a higher referral rate. If the editorial team concludes that a lower-ranked operator is objectively stronger on odds, apps, or payouts, the review will say so — even when a competitor pays better commercially.

2. Named authorship

Every article on BettingOffice carries one named byline. This is a deliberate editorial choice with three consequences:

• No ghost-writing. The person named at the top of a piece wrote or substantively edited it. We do not attach an editor’s name to work produced by an outsourced SEO content agency.
• No anonymous “editorial team” catch-all bylines. Every pick and review is attributable to a specific analyst, and you can see their full background on their author profile.
• No unattributed AI-generated content. See our AI policy below for details.

You can browse our full roster of analysts and editors on the Our Experts page.

3. Who writes for BettingOffice

Every analyst on this site has at least five years of professional sports-media or sports-analytics experience before joining BettingOffice. We prioritise analysts with a public, verifiable track record at established outlets — staff writer at The Athletic, beat reporter at ESPN, UEFA correspondent at La Gazzetta dello Sport — over social-media handicappers with no third-party-verifiable history.

Coverage is single-expert per sport. The NBA editor writes the NBA content; the soccer editor writes the soccer content. We do not ask a generalist to produce tactical analysis for a sport they don’t cover.

Each author profile page lists the analyst’s professional history, education, credentials, and a full list of articles published on this site — so you can evaluate the source before you evaluate the analysis.

4. Fact-checking & sourcing

• Picks link to the data that drove the call. Injury reports, line movement, model outputs, recent form — we show the sourcing, not just the verdict.
• Statistics are attributed. When we cite a winning percentage, a historical record or a sportsbook’s margin, the source is named in the surrounding text. We do not reproduce numbers we can’t link back to a primary source.
• Sportsbook review claims are dated. Because promos, bonuses and state availability change frequently, every sportsbook review carries a “last reviewed” date. Anything older than 90 days is flagged for re-testing.
• Two-editor review on guides. Evergreen playbook content (beginner guides, strategy articles) is reviewed by at least one editor in addition to the author before publication.

5. AI & automation policy

We use automation where it improves accuracy and speed. We do not use it as a substitute for editorial judgement.

• Pick selection is human-made. A named analyst decides which games to cover, which side to take, and what confidence level to attach. Statistical models inform that decision; they do not make it alone.
• Structured data (team stats, lineups, odds movement, injury reports) is pulled from licensed sports-data APIs and injected into articles programmatically. These data tables are clearly structured as data — never presented as editorial prose.
• AI-only articles are not published. We do not ship content generated end-to-end by a large language model. When AI assists with a draft, a named human editor rewrites, fact-checks, and takes responsibility for the final piece — and their name goes on the byline.
• AI is never used to impersonate a writer. We will not generate “Mike Brady wrote this” prose using an LLM. If a piece has Mike’s byline, Mike wrote it (possibly using tools, the same way a journalist uses a dictionary or a calculator).

6. Corrections & updates

• Material factual errors get a dated correction note at the top of the article. We do not silently edit and re-publish.
• Sportsbook review updates (new promo, new state availability, changed payout times) are added as dated edits to the existing review. The affected sections carry a visible “updated” marker.
• Pick outcomes are not rewritten. A losing pick stays published and visible. Track records reflect full histories, including losing runs — we do not cherry-pick winning streaks.
• Reader-reported errors can be sent to our contact page. We commit to reviewing the claim within 3 business days and publishing a correction if warranted.

7. Affiliate relationships & funding

BettingOffice is funded primarily through affiliate commissions from US-licensed sportsbooks. When a reader clicks an affiliate link and opens an account, we receive a referral payment. This funds the editorial operation.

How this affects editorial:

• Affiliate relationships are disclosed inline. Every sportsbook review carries a visible disclosure when an affiliate relationship exists. Affiliate links in the middle of articles are marked.
• Ranking is never for sale. A sportsbook’s position in our rankings or reviews is produced by the editorial team based on a 5-pillar methodology (odds quality, app UX, promos, payout speed, support). The commercial team does not influence this ranking.
• We do not accept paid placements within editorial articles. When a sportsbook promotion appears inside a guide or pick, it’s there because the editorial team added it — not because someone paid to be there.
• We will not recommend an operator we would not use ourselves. If an affiliate partner starts demonstrating pattern of bad behaviour (slow payouts, limits on winning bettors, aggressive restrictions), we will update the review and lower the ranking — even if it costs us the commercial relationship.

For full legal details see our Terms of Use.

8. Responsible gambling

BettingOffice includes a responsible gambling reminder on every picks page and every sportsbook review. We will never encourage chasing losses or betting beyond your means. If a reader contacts us with concerns about their gambling behaviour, we point them toward NCPG and the statewide self-exclusion programs — we do not try to retain them.

9. Contact us about editorial

If you have questions, corrections, or concerns about any article on BettingOffice, email the editorial team at [email protected] or use our contact page. We commit to:

• Acknowledging every editorial-facing email within 2 business days
• Reviewing reported errors within 3 business days and publishing a correction (with a dated note) if the error is confirmed
• Answering expertise or methodology questions directly from the analyst whose byline is on the piece

For commercial or partnership enquiries, use the same address with “Partnerships” in the subject line — it is routed to the commercial team. Editorial and commercial teams are separated on purpose, and the subject-line tag makes that internal routing explicit.

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This editorial policy is reviewed quarterly. If you see a pattern of BettingOffice falling short of any commitment above, please write — we take it seriously.